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Ksenia Anske

August 15, 2017

Branding for authors: 5 not-so-secret secrets

by Ksenia Anske


Photo by David Peterman

Photo by David Peterman

Photo by David Peterman

Photo by David Peterman

Amy L. Sauder wrote: "You recently said you were rebranding...I'd love to hear an update on that and I'd also love to hear any insights you have on author branding in general."

You got it, Amy. An excellent request. Sometimes I have to drill this into my clients' heads as a must (I help a few self-published authors learn how to promote their books by doing naked dances), so this post will be something I'll refer them to from now on. Here goes. Ready?

SECRET 1: As an author you're your own personal brand.

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TAGS: brand, secrets, I dunno, see, my tags still suck too, I gotta up my tag game, I will, just need to do more research, and that borscht party will happen, for real, PROMISE


September 9, 2015

My 4-draft writing process

by Ksenia Anske


The more I write, the more I seem to understand the process of writing and drafting and the less fear I have when approaching a new book or a particular draft. All that angst and anxiety and uncertainty and doubt is mostly gone and now it's just work, hard work that pays off and that sometimes gives me a glimpse of what I could be as a writer in the future as I'm still searching for my identity and I suspect it will take me many more books to find it.  

I tweeted this understanding one night and it seemed to have resonated with many of you so I thought, hell, I'll expand on it in a post and years later I'll read about it and and see what changed (if anything) and how.  

You know that the most drafts I've done is five and the least is three and so far the median number of four holds true to me. It takes me roughly four drafts to write a novel and it could take me more if not for my brain that has a new story idea pressing by the time I'm done with the last draft and the pressure is overwhelming and I simply have to start writing a new book so as not to lose my mind. 

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TAGS: writing, drafts, process, writing process, secrets, doughnuts, why not doughnuts?


October 1, 2014

The secret to 5-star book reviews

by Ksenia Anske


Photo by Rosie Hardy

Photo by Rosie Hardy

Photo by Rosie Hardy

Photo by Rosie Hardy

This will blow your socks off, so you better hold on to them. Ready?

DISCLAIMER: What follows is a total off-the-wall idea so please don't view it as some kind of an ultimate truth because it isn't. Nothing I say is. Quite the contrary. Everything I say is a big fat lie. I hope you have learned this lesson by now. 

Still with me? Excellent. Let's hop on this ruckus wagon.

READERS TEND TO GIVE 5-STAR REVIEWS TO WRITERS THEY KNOW.

Or they think they do.

You don't need to start shouting at me yet. Chill. Let me explain my hypothesis. 

I've been watching my book reviews with an unhealthy fascination. Okay, maybe not very unhealthy, but definitely obsessive. You know, every morning, "Oh, let me check my book reviews!" and "Yes, got another 5-star one!" and "Wow, got another 4-star one!" and "Shit, got a 2-star one, but it's the only one, so fuck yeah, I'm doing something right!"

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TAGS: book reviews, ratings, 5 stars, secrets, self-publishing, marketing


January 17, 2014

Crafting mystery without frustrating the reader

by Ksenia Anske


Photo by David Talley

Photo by David Talley

Photo by David Talley

Photo by David Talley

Now this, my lovely munchkins, is the shit I'm struggling with right now. As of this day, when this blog post gets published, I'm 40K words into IRKADURA, and I've got plot upon plot in my head spinning like crazed monkey tails, twisting and turning into pretzels. I'm afraid to spill it all at once, worrying that it will be too soon for the reader, and I'm also worried that it might be too late and the reader might guess everything already. On top of it all I'm worried about doing it right. So finally I was like, fuck it, I'm writing this book like I'm reading it, right? Right. So, I'm writing it for myself, I'm the first reader, which means that if I feel like it's starting to get bored, my readers will feel the same. It's time to throw the bone. Maybe I'm doing it wrong, I don't know, but I'm chiefly operating from my own internal feelings. It has to feel right, for me, then it will feel right for my reader, the mystery reveal, I mean. (Oh, before I go any further, know this, I'm writing without plotting beforehand, so it might be different for those of you who like to plot first and write after).

Whenever you pause, feeling slightly bored, you need a reveal. This is a simple rule I've been using, and so far folks told me that in SIREN SUICIDES, for some people, plot points, or, I guess you can call them mystery points, got revealed too fast. Some people even said that they needed the books to slow down a bit, to have a breather. But hear this. It's how my brain works, it's my speed. I get things quickly and I hate it when in books people chew stuff and slowly feed it to me page after page after I've already guessed what's happening. I'm not an idiot and I hate it when I feel like one. I want to feel smarter than the writer. This is one of the things that Chuck Palahniuk said at one of his readings (and I love Chuck), he said, make the reader feel smarter than you. I assume that same thing about my readers. So, as soon as my writing starts feeling slow to me, I know it's time to reveal stuff. I might have been holding on to it, but, oh well, I will have to come up with more mystery later on. And I know I will, it happened in ROSEHEAD where I have revealed something meant for the end in the middle of the book, and then sat, staring at the screen, thinking, what the fuck did I just do? How will I end the book now? Guess what, I came up with another twist in the plot, and another, and another, so there was plenty of mystery going on. Same is happening with IRKADURA. Just today, while writing, I had this twist reserved for the very end, and then, bam, decided to throw it in at 40K words because the story started to drag. Oh well, now I'll have to come up with more mystery to keep it going! The exciting part is, that's why I love not plotting. I'm excited to write every day because I don't know where the story will take me, so in that way I kiss writer's block bye-bye.

No matter how you craft your mystery, you will infuriate readers. Okay, this is something you just have to live with. Everyone has their own speed, in life, as well as in reading. No matter what you write or how you write it, no book is perfect for everyone. Your mystery reveal will infuriate some people, some people will love it. You have to get ready for this and not let it bother you. The best you can do is stay true to yourself, like I stated above. Does it feel slow to you? Speed it up. Does it feel fast to you? Slow it down. You're writing for yourself, essentially, so only you can tell the right speed for your story. DO NOT TRY TO EMULATE ANYONE ELSE. The worst thing you can do to your book it to try and copy someone's style. Oh, well, so-and-so revealed this and this in the first chapter, or so-and-so dragged out his feet until last chapter. So what? Whatever. You're not them, you're YOU. If you try to be someone else, your writing will suffer, your reader will feel it, sense you're fake and get pissed off at you. You don't want that, do you? I would still suggest one rule of thumb here, if you're doubting, speed it up. Think about it. We're all smart people. We read a ton of books, we are plugged into our phones and laptops and whatever every day. The speed at which we consume content would drive anyone from last century crazy. Try reading an old classic and you'll see what I mean. Assume that most people get things quickly, and write accordingly. You will frustrate less people by being faster as opposed to being slower. A reader can always go back and reread a page, to get it, but a reader will toss a book if it gets too slow, not bothering to keep reading it in the hopes of a reveal if you drag it out too much.

Don't explain too much, keep the explaining to your characters. I'm guilty of this, I used to do this, but the more I write, the more I read, the more I see that, hey, we're not uneducated morons, we can easily close the gaps in the story and assume what preceded things and what happens after. Meaning, your reader will fill in the blanks if you let your characters talk about something and let it hanging, only throwing in a few bits and pieces. As in, if you do reveal a mystery, do it with grace, don't spoon feed me, and don't give me an info dump. Simply have your characters act and talk it out. For example, let's say, a dude had an affair with a married gal, and his mates found out about it, or, rather, one of them found out, and the rest don't know. Instead of explaining all of this, you can cut to them paying a visit to said mate and having a tense dialogue. Show it, and the reader will get that something fishy is going on BEFORE THEY GET TO THE SUBJECT. Better still, the reader will anticipate something because you dropped a few bread crumbs here and there, leading up to this. But then again, it has to be surprising to you, to be surprising to the reader (remember here, I don't plot before I start writing, so this is different for those of you who do). Also, the best part about this is, you can fix subtleties in revisions. If you're writing your 1st draft, simply put down on paper what happens and move on. In the following drafts you will be able to go back and seed those mystery crumbs into the story, if something feels missing, to lead up to the big reveal. 

Now, before you conclude that everything you have read above is THE TRUTH, think again. I'm only writing my 3rd novel, all right, so what the fuck do I know? I know that I trust my gut more and my writing feels better to me concerning the mystery I weave into it, BUT I'M NOT A MYSTERY WRITER. There must be tons of smart books on the subject and tons of smart blogs. I write largely by the seat of my pants, guiding myself by how it feels to me. There are only 2 feelings, right or wrong. If it feels right to me, I reveal the mystery. If it feels wrong, I don't. But I do firmly believe that if your writing doesn't excite you, it won't excite your reader. Well then, trust your gut, and get on with it! Mystery galore! And to those who tell you that you frustrated them with your mystery, you can smile sweetly and pay no attention.

TAGS: mystery, plotting, planning, secrets, craft, writing, readers, how to